Is the Arby's fast food sign a cowboy hat or a piece of beef sticking up on a plate? - cowboy food sayings
The logo of the Arby's used to be an oven mitt, but a new brand campaign by Merkley + Partners, they changed symbolize a hat "I think Arby's (new slogan) and replace the lamp" common "overhead.
http://www.chainleader.com/article/CA6483102.html
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